Blue Tomato is one of the leading board sports retailers in the German-speaking countries and is celebrating its 30th anniversary this year. The company from Austria has never lost touch with its target group. Ispo.com talked to the new CEO Adam Ellis about the Blue Tomato success story and the future challenges.

Beachbody, the netflix of fitness, launches a clothing brand. CEO Killick Datta explains in an interview how he intends to establish the newcomer in the growth market. The first collection will soon be available.

In an interview, the new CEO explains where he sees the most important growth potential at Haglöfs and explains what parent company Asics can learn from the Swedish outdoor brand.

Martin Nordin, CEO of Fenix Outdoor International AG, has announced his resignation for this year. His successor is Alex Koska. Martin Axelhed becomes new Executive Vice President. In an exclusive interview, the leadership trio explains how the new management wants to position the group for the future.

The new CEO of the Munich-based sports fashion brand means to make the brand more modern. He has concrete plans for Bogner stores, discusses errors of the past, and what’s currently changing at Bogner.

Arc'teryx is regarded as an innovation driver in the outdoor industry. We spoke with General Manager Jon Hoerauf about the outdoor market, the challenges of digitization and the Veilance project.

By focusing on sustainability and the implementation of digital solutions, Vaude is preparing itself for the future. CEO Antje von Dewitz explains how she is making her company fit for the future.